Science, Art, Litt, Science based Art & Science Communication
JAI VIGNAN
All about Science - to remove misconceptions and encourage scientific temper
Communicating science to the common people
'To make them see the world differently through the beautiful lense of science'
Members: 22
Latest Activity: 6 hours ago
WE LOVE SCIENCE HERE BECAUSE IT IS A MANY SPLENDOURED THING
THIS IS A WAR ZONE WHERE SCIENCE FIGHTS WITH NONSENSE AND WINS
“The greatest enemy of knowledge is not ignorance, it is the illusion of knowledge.”
"Being a scientist is a state of mind, not a profession!"
"Science, when it's done right, can yield amazing things".
The Reach of Scientific Research From Labs to Laymen
The aim of science is not only to open a door to infinite knowledge and wisdom but to set a limit to infinite error.
"Knowledge is a Superpower but the irony is you cannot get enough of it with ever increasing data base unless you try to keep up with it constantly and in the right way!" The best education comes from learning from people who know what they are exactly talking about.
Science is this glorious adventure into the unknown, the opportunity to discover things that nobody knew before. And that’s just an experience that’s not to be missed. But it’s also a motivated effort to try to help humankind. And maybe that’s just by increasing human knowledge—because that’s a way to make us a nobler species.
If you are scientifically literate the world looks very different to you.
We do science and science communication not because they are easy but because they are difficult!
“Science is not a subject you studied in school. It’s life. We 're brought into existence by it!"
“A society that loses science loses the future.”
Links to some important articles :
1. Interactive science series...
a. how-to-do-research-and-write-research-papers-part 13
b. Some Qs people asked me on science and my replies to them...
Part 6, part-10, part-11, part-12, part 14 , part- 8,
part- 1, part-2, part-4, part-5, part-16, part-17, part-18 , part-19 , part-20
part-21 , part-22, part-23, part-24, part-25, part-26, part-27 , part-28
part-29, part-30, part-31, part-32, part-33, part-34, part-35, part-36, part-37,
part-38, part-40, part-41, part-42, part-43, part-44, part-45, part-46, part-47
Part 48, part49, Critical thinking -part 50 , part -51, part-52, part-53
part-54, part-55, part-57, part-58, part-59, part-60, part-61, part-62, part-63
part 64, part-65, part-66, part-67, part-68, part 69, part-70 part-71, part-73 ...
.......306
BP variations during pregnancy part-72
who is responsible for the gender of their children - a man or a woman -part-56
c. some-questions-people-asked-me-on-science-based-on-my-art-and-poems -part-7
d. science-s-rules-are-unyielding-they-will-not-be-bent-for-anybody-part-3-
e. debate-between-scientists-and-people-who-practice-and-propagate-pseudo-science - part -9
f. pseudoscience
g. How Science is demolishing patriarchal ideas - part-39
2. in-defence-of-mangalyaan-why-even-developing-countries-like-india need space research programmes
3. Science communication series:
a. science-communication - part 1
b. how-scientists-should-communicate-with-laymen - part 2
c. main-challenges-of-science-communication-and-how-to-overcome-them - part 3
d. the-importance-of-science-communication-through-art- part 4
e. why-science-communication-is-getting worse - part 5
f. why-science-journalism-is-not-taken-seriously-in-this-part-of-the-world - part 6
g. blogs-the-best-bet-to-communicate-science-by-scientists- part 7
h. why-it-is-difficult-for-scientists-to-debate-controversial-issues - part 8
i. science-writers-and-communicators-where-are-you - part 9
j. shooting-the-messengers-for-a-different-reason-for-conveying-the- part 10
k. why-is-science-journalism-different-from-other-forms-of-journalism - part 11
l. golden-rules-of-science-communication- Part 12
m. science-writers-should-develop-a-broader-view-to-put-things-in-th - part 13
n. an-informed-patient-is-the-most-cooperative-one -part 14
o. the-risks-scientists-will-have-to-face-while-communicating-science - part 15
p. the-most-difficult-part-of-science-communication - part 16
q. clarity-on-who-you-are-writing-for-is-important-before-sitting-to write a science story - part 17
r. science-communicators-get-thick-skinned-to-communicate-science-without-any-bias - part 18
s. is-post-truth-another-name-for-science-communication-failure?
t. why-is-it-difficult-for-scientists-to-have-high-eqs
u. art-and-literature-as-effective-aids-in-science-communication-and teaching
v.* some-qs-people-asked-me-on-science communication-and-my-replies-to-them
** qs-people-asked-me-on-science-and-my-replies-to-them-part-173
w. why-motivated-perception-influences-your-understanding-of-science
x. science-communication-in-uncertain-times
y. sci-com: why-keep-a-dog-and-bark-yourself
z. How to deal with sci com dilemmas?
A+. sci-com-what-makes-a-story-news-worthy-in-science
B+. is-a-perfect-language-important-in-writing-science-stories
C+. sci-com-how-much-entertainment-is-too-much-while-communicating-sc
D+. sci-com-why-can-t-everybody-understand-science-in-the-same-way
E+. how-to-successfully-negotiate-the-science-communication-maze
F+ no-emotions-are-not-the-only-answer-for-sci-com-success
4. Health related topics:
a. why-antibiotic-resistance-is-increasing-and-how-scientists-are-tr
b. what-might-happen-when-you-take-lots-of-medicines
c. know-your-cesarean-facts-ladies
d. right-facts-about-menstruation
e. answer-to-the-question-why-on-big-c
f. how-scientists-are-identifying-new-preventive-measures-and-cures-
g. what-if-little-creatures-high-jack-your-brain-and-try-to-control-
h. who-knows-better?
k. can-rust-from-old-drinking-water-pipes-cause-health-problems
l. pvc-and-cpvc-pipes-should-not-be-used-for-drinking-water-supply
m. melioidosis
o. desensitization-and-transplant-success-story
p. do-you-think-the-medicines-you-are-taking-are-perfectly-alright-then revisit your position!
q. swine-flu-the-difficlulties-we-still-face-while-tackling-the-outb
r. dump-this-useless-information-into-a-garbage-bin-if-you-really-care about evidence based medicine
s. don-t-ignore-these-head-injuries
u. allergic- agony-caused-by-caterpillars-and-moths
General science:
a.why-do-water-bodies-suddenly-change-colour
b. don-t-knock-down-your-own-life-line
c. the-most-menacing-animal-in-the-world
d. how-exo-planets-are-detected
e. the-importance-of-earth-s-magnetic-field
f. saving-tigers-from-extinction-is-still-a-travail
g. the-importance-of-snakes-in-our-eco-systems
h. understanding-reverse-osmosis
i. the-importance-of-microbiomes
j. crispr-cas9-gene-editing-technique-a-boon-to-fixing-defective-gen
k. biomimicry-a-solution-to-some-of-our-problems
5. the-dilemmas-scientists-face
6. why-we-get-contradictory-reports-in-science
7. be-alert-pseudo-science-and-anti-science-are-on-prowl
8. science-will-answer-your-questions-and-solve-your-problems
9. how-science-debunks-baseless-beliefs
10. climate-science-and-its-relevance
11. the-road-to-a-healthy-life
12. relative-truth-about-gm-crops-and-foods
13. intuition-based-work-is-bad-science
14. how-science-explains-near-death-experiences
15. just-studies-are-different-from-thorough-scientific-research
16. lab-scientists-versus-internet-scientists
17. can-you-challenge-science?
18. the-myth-of-ritual-working
19.science-and-superstitions-how-rational-thinking-can-make-you-work-better
20. comets-are-not-harmful-or-bad-omens-so-enjoy-the-clestial-shows
21. explanation-of-mysterious-lights-during-earthquakes
22. science-can-tell-what-constitutes-the-beauty-of-a-rose
23. what-lessons-can-science-learn-from-tragedies-like-these
24. the-specific-traits-of-a-scientific-mind
25. science-and-the-paranormal
26. are-these-inventions-and-discoveries-really-accidental-and-intuitive like the journalists say?
27. how-the-brain-of-a-polymath-copes-with-all-the-things-it-does
28. how-to-make-scientific-research-in-india-a-success-story
29. getting-rid-of-plastic-the-natural-way
30. why-some-interesting-things-happen-in-nature
31. real-life-stories-that-proves-how-science-helps-you
32. Science and trust series:
a. how-to-trust-science-stories-a-guide-for-common-man
b. trust-in-science-what-makes-people-waver
c. standing-up-for-science-showing-reasons-why-science-should-be-trusted
You will find the entire list of discussions here: http://kkartlab.in/group/some-science/forum
( Please go through the comments section below to find scientific research reports posted on a daily basis and watch videos based on science)
Get interactive...
Please contact us if you want us to add any information or scientific explanation on any topic that interests you. We will try our level best to give you the right information.
Our mail ID: kkartlabin@gmail.com
Started by Dr. Krishna Kumari Challa. Last reply by Dr. Krishna Kumari Challa on Monday. 1 Reply 0 Likes
Q: Why can the same supplements produce different results for different people, even when they follow similar health routines? Krishna: All human beings are not equal in their genetics and biochemistryThe same supplement can produce different…Continue
Started by Dr. Krishna Kumari Challa. Last reply by Dr. Krishna Kumari Challa Oct 17. 1 Reply 0 Likes
When someone has a cardiac arrest, the actions of people nearby can make the difference between life and death. For years, the message has been clear: start cardiopulmonary resuscitation (CPR) as quickly as possible, even if you've never been…Continue
Started by Dr. Krishna Kumari Challa. Last reply by Dr. Krishna Kumari Challa Oct 16. 1 Reply 0 Likes
Why do some people get fever after taking a vaccine, while others don't?New research makes us understand this in a clear way.Some people develop a fever after receiving a vaccine and others don’t.To investigate whether intestinal microbiome…Continue
Started by Dr. Krishna Kumari Challa. Last reply by Dr. Krishna Kumari Challa Oct 16. 1 Reply 0 Likes
The collection and analysis of biological samples for DNA profiling have become indispensable tools in forensic investigations, facilitating both the incrimination and exoneration of individuals implicated in criminal activities. Every individual…Continue
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Global warming may have halted an emerging ice age, study suggests
Two thousand years ago, the Arctic remnants of a once-vast ice sheet started to grow again. It was the beginning of a new glacial period, more conversationally known as the next ice age—but by the 1960s, summer temperatures were already so high that the ice sheet started to shrink. In other words, global warming ended a period of glaciation that had already begun.
Radiocarbon-dated plants indicate that the Barnes Ice Cap, a Laurentide remnant, reached its minimum extent about 3,000 years ago and began expanding about 2,000 years ago. Warming reversed this growth by the 1960s. The expansion is interpreted as the onset of a glacial period subsequently interrupted by modern warming.
Nicolás E. Young, Late Holocene re-expansion of the Laurentide Ice Sheet, Science (2026). DOI: 10.1126/science.aed3379. www.science.org/doi/10.1126/science.aed3379
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Why GPCRs matter in aging
GPCRs play an essential role in regulating hormones, metabolism, brain function, immune responses and many other biological processes. While individual GPCRs are already important drug targets for specific diseases, the authors believe that their potential extends far beyond treating conditions individually.
As humans age, GPCR expression and signaling can change in ways that disrupt healthy cellular function. These age-related changes are linked to several fundamental processes associated with aging, including chronic low-level inflammation, reduced cellular energy production, genomic and epigenetic dysregulation, impaired cellular communication, reduced ability to maintain healthy proteins and the accumulation of dysfunctional cells.
Because GPCRs influence so many critical systems, their dysfunction is linked to a wide range of chronic, age-related diseases, including cardiovascular disease, cancer, endocrine and metabolic disorders, and neurodegenerative conditions such as Alzheimer's and Parkinson's diseases.
Taken together, the vast network of GPCRs in the human body is proposed to act as a central regulator of health and resilience throughout life. Since GPCRs are highly 'druggable' and can be targeted by medicines, they could provide a platform for developing therapies aimed at extending health span and preventing age-related diseases.
The international team argues that advances in artificial intelligence, systems biology and precision medicine are opening the door to a new generation of GPCR-based therapies that could target biological mechanisms underlying aging.
One of the most promising aspects of this field is its potential for personalization.
By leveraging advances in biotechnology, systems pharmacology and AI, future GPCR-based therapies could transform the way we approach aging, bringing us closer than ever to a world where diseases such as Alzheimer's disease, diabetes and cardiovascular diseases are no longer seen as inevitable, but as preventable or treatable conditions, say the researchers.
Network-level control of G protein-coupled receptors: a panacea for chronic diseases?, Frontiers in Science (2026). DOI: 10.3389/fsci.2026.1891819
Part 2
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Rebalancing the body's cellular communication system could slow aging
Researchers have outlined a plan for slowing aging by targeting one of the body's most important cellular communication systems. In a new paper published in Frontiers in Science, scientists describe how novel therapies that modulate GPCR signalling could one day help delay multiple age-related diseases at once—potentially extending healthy years of life.
GPCRs are widespread throughout the body and regulate many essential biological processes. Age-related changes in GPCR signalling are linked to multiple hallmarks of aging and many major chronic diseases. The authors propose that therapies designed to rebalance GPCR signalling across tissues could therefore help counter some of the key biological processes that drive aging and age-related disease.
What's most exciting about this network-level GPCR approach is its ability to influence many of the biological systems that change with age at the same time.
This network-level approach—targeting multiple GPCR pathways across the body rather than a single receptor or disease—could give rise to personalized treatments based on individual aging biomarkers, the researchers say, as well as advanced strategies that modulate GPCR signaling across different tissues and pathways.
These interventions could also complement other emerging longevity strategies—such as metabolic therapies, regenerative medicine and treatments that reduce chronic inflammation—to help preserve health and function by acting on several aging processes in parallel.
Rather than targeting a single disease or pathway, GPCR-based network therapies could help us address some of the fundamental mechanisms that drive declining health throughout the body. While much research remains to be done, this represents a promising new direction for longevity science.
Part 1
Scientists send aromas over the internet
One day, you may be able to easily smell what you are looking at when browsing online. Sending smells over the internet has long been a dream, and while it may seem far-fetched, researchers have now taken a major step toward making it a reality.
Previous attempts have relied on bulky desktop boxes, static scratch-and-sniff cards or VR headsets, sometimes requiring a person to manually trigger a scent. What is new about this approach is that researchers at The Ohio State University and Zhejiang Laboratory in China created a fully automated, hands-free system.
Instead of having to press a button to trigger a scent, the system uses an artificial intelligence e-nose to detect and analyze an odor. It then transmits that scent data across the web to a receiver called Scentronic, which can be built directly into wearable devices like bracelets or necklaces and recreates the smell for the user.
But how accurate can a digital scent really be? Can it really come close to the real thing?
The research team trained and tested its system on five distinct everyday odors: coffee, beer, red wine, cake and orange. Once the AI identified a scent, it sent the digital data over the internet to a Scentronic device. The researchers also tested the device with 14 healthy volunteers who were asked to identify different smells.
They correctly identified individual scents from the mists released by the device about 73% of the time. When smells were sent over in pairs, such as coffee and orange or beer and cake, the volunteers correctly identified them roughly 71% of the time.
As for speed, the system could respond to signals from the smell sensor in just 0.6 seconds. However, classifying more complex food odours took several to tens of seconds.
The scientists also created a prototype cup that dispenses both scents and flavoured liquids. Wearing a mixed-reality headset, users could select a virtual drink and trigger the release of corresponding flavours and smells in the real world.
Despite the generally good results, the researchers highlighted the limits of their technology in their paper published in Science Advances. "In the current implementation, odour information is classified at the category level and reconstructed through preloaded odour channels, rather than reproduced with full chemical compositional precision."
They also point out that further testing is needed to see how the system performs outside a controlled lab.
Chunyu Yang et al., Scentronic: An artificial intelligence–assisted olfactory interface for remote odor sharing and transmission, Science Advances (2026). DOI: 10.1126/sciadv.aee9266
The same novel can spark very different inner worlds in readers
Every storybook opens a window for our imagination to be freed from the reality of the world around us and escape into the fictional world. While the author's words act as a guide, everyone experiences fiction in their own way, creating vivid mental pictures and even forming an emotional connection with the characters.
A new study explored how differently each of us imagines while reading. It asks readers what goes on inside their heads as they turn the pages: whether they visualize scenes, hear character voices or think about how characters would act in real-life situations.
The survey results pointed to a much more complex picture of reading imagination than just seeing the story in your mind's eye. It is a combination of four separate subscales: space and vision, voice and language, people models, and perspective.
How people perceived fiction also gave insight into other psychological traits. For instance, readers who pictured scenes more vividly and built detailed mental models of characters tended to feel more immersed in the story and engage in constructive daydreaming. Character modelling, on the other hand, was associated with more intrusive or unwanted thoughts in study samples.
The researchers highlighted that even when two people engage with the same text, reading can spark very different imaginative experiences, depending on how they picture its world, get inside its characters' heads and respond to its language.
Georgia Punton et al., The forces of the imagination: exploring dimensions of mental imagery using the ReaderBank Imagination Quiz, Royal Society Open Science (2026). DOI: 10.1098/rsos.260390
Can insect populations recover?
One important characteristic of insects is their ability to reproduce quickly. This is part of the reason they are so abundant, and many species can produce multiple generations in a single year, even in temperate climates.
This reproductive capacity offers hope for recovery.
How can we help insects?
The first step is changing how we think about insects and recognizing their importance.
Many people are drawn to larger, more familiar or charismatic animals. But insects can be just as remarkable.
From the beautiful golden scarab beetle Chrysina resplendens in Costa Rica to the violet ground beetle Carabus violaceus, which can be found in U.K. gardens, there are striking insects all around us. Sometimes, all that is needed is a shift in perspective.
We can also make changes to the environments around us. More wildlife-friendly gardening, allowing space for plants to grow wild and reducing the chemicals and pollutants entering the environment can all help support insect populations.
Understanding the serious threats insects face, including climate change, is also essential.
Insects may be small, but their importance is enormous. They pollinate crops, help control pests and contribute to the natural processes that keep ecosystems functioning.
We need to recognize their value and act quickly to give them a better chance of survival.
https://www.ntu.ac.uk/about-us/news/news-articles/2026/10/how-many-...
Author: Dr Alex Dittrich
Part 3
How do insects help control pests?
Not all insects have a beneficial relationship with other organisms. Many are parasites, including a group known as parasitoids.
Parasitoids rely on other animals to reproduce, laying their eggs in or on a host. Their young then emerge and kill the host.
Although this may sound gruesome, it provides an important ecosystem service. Many parasitoids help keep insect crop pests below the levels at which they would become a serious problem for agricultural yields.
Without these natural controls, crops could become more vulnerable to pest damage.
Why are insects important for breaking down waste?
Death and decay are natural parts of life. When organisms die, microorganisms such as bacteria and fungi break down their remains. Some of these microorganisms have the potential to cause disease.
Insects also play a role in this process by feeding on dead and decaying material. This helps break down organic waste and can reduce the potential for disease-causing bacteria to accumulate in the environment.
Many fly species, for example, depend on dead flesh to complete their life cycles.
Insects therefore help maintain the natural processes on which ecosystems depend.
Are insect numbers declining?
In recent years, there have been alarming reports of insect losses around the world.
Some research in the U.K. has suggested a decline of around 60% in insect numbers over the last 20 years or so. Globally, 40% or more of insect species are estimated to be threatened with extinction.
These figures highlight the scale of the challenge facing insect populations and the importance of understanding what is driving their decline.
What would happen if insect numbers fell?
Given the abundance of insects and the many roles they perform, a substantial loss of insect life would have serious consequences—not just for humans, but for the planet as a whole.
Crops that depend on insect pollination could fail, potentially contributing to a food crisis. Crops that remained could also face greater damage from pest species if natural controls, including parasitoids, were lost.
Waste management could become another problem. Without insects helping to break down organic material, the processes of decomposition could be disrupted, potentially allowing disease-causing bacteria to flourish.
The consequences would extend well beyond the insects themselves. Their loss would affect the wider ecosystems in which they live, including the animals and plants that depend on them.
Why are insect numbers declining?
There are many reasons why insect populations are declining. Some have direct effects on insects, while others affect them by changing their habitats or the resources they depend on.
The main factors include:
Climate change: Rising temperatures and changing weather patterns can disrupt insect life cycles, alter where species can live and create mismatches between insects and the plants or other resources they depend on.
Pesticides: The widespread use of pesticides can kill both target pests and other insect species. Pesticides can also affect insect behavior, reproduction and survival.
Land-use change: Agriculture, urbanization and infrastructure development can cause habitat loss and fragmentation. This reduces the availability of suitable places for insects to live and makes it harder for populations to remain connected.
Pollution: Chemical, light and atmospheric pollution can damage habitats, contaminate food resources and interfere with important biological processes, including navigation, development and reproduction.
Together, these pressures pose significant challenges for insect survival.
Part 2
How many insects are there—and why do we need them?
There are an estimated 10 quintillion insects alive on Earth at any given time. But how many species are there, why do we need them, and what would happen if their numbers continued to fall?
An estimated 10 quintillion insects live on Earth, supporting pollination, pest control, decomposition and food webs. Habitat loss, pesticides, climate change and pollution contribute to insect declines, threatening ecosystems and food production. Protecting habitats and reducing harmful chemicals can support insect populations.
More than a million insect species have been described, but there are many more left to discover. Estimates of the total number of insect species range from 5.5 million to over 7 million.
To put that into perspective, there are around 6,500 mammal species—the group that includes humans. In comparison, the number of insect species is enormous.
The numbers become even more mind-boggling when we consider individual insects rather than species. The commonly cited estimate is that around 10 quintillion individual insects are alive on Earth at any given time.
That is 10,000,000,000,000,000,000 insects.
With more than 8 billion people on the planet, that works out to approximately 1.2 billion insects for every person.
That is a lot of insects. But why do we need so many?
Why do we need insects?
Insects are not simply abundant; they are integral to the complex web of ecosystems that keeps the planet functioning.
They provide food for other animals, recycle waste and help keep pest populations under control, preventing potential disease outbreaks.
For humans, these benefits are known as ecosystem services. One of the best-known examples is pollination.
A vast number of our crops depend on insects for pollination, helping to ensure good yields and a secure food supply. Insects can also help maintain a healthy balance of pest species that might otherwise damage those crops.
How did insects and flowering plants become connected?
Some insects, including bees, have coevolved with flowering plants. As insects visit flowers to collect nectar, they transfer pollen between them.
This relationship developed long before humans existed.
Primitive insects were feeding on pollen and plant secretions before flowering plants became dominant on Earth. When flowering plants diversified around 140–100 million years ago, they provided reliable food resources in the form of pollen and nectar.
This created a selective pressure favoring insects that could efficiently find and exploit flowers. In return, plants benefited from insects transferring pollen between individual plants.
The relationship remains an important example of how insects support the natural world—and our own food supply.
Part 1
Small violations become bigger ones
When volunteers saw a minor violation, many followed suit. But in about 4% of cases, participants went even further to grab a bigger payout.
To see how some of this might play out in larger groups, the team ran computer simulations testing a range of scenarios. When they built in the tendency to occasionally escalate small violations, things quickly got out of hand, with limited infractions turning into widespread, collective rule-breaking.
"Our data suggest that minor violations invite imitation and can sometimes trigger escalation," said the study authors.
But even knowing how small infractions can lead to more widespread rule-breaking, the researchers caution against stamping them out completely. "However, this should not be taken to imply that all minor violations should be suppressed."
They note that breaking conventions can be beneficial, often fostering creativity and learning.
But should we break rules that are beneficial for the society? NA!
We are already seeing how people break traffic rules in this part of the world and how that 's creating chaos on the streets!
Lucas Molleman et al., Contagion and escalation of rule violations, Proceedings of the Royal Society B: Biological Sciences (2026). DOI: 10.1098/rspb.2026.1940
Part 2
When a few people break the rules, bad behaviour spreads quickly
The old saying that one bad apple spoils the barrel suggests that an individual behaving badly can have a negative influence on the entire group. The idea now has some fresh scientific backing.
Researchers wanted to test whether seeing someone break a rule makes people copy them or go even further.
So before the 2024 presidential election in the United States, the team recruited 750 participants, roughly evenly split between Republicans and Democrats, to take part in an online experiment.
Each participant watched an animation of a shooting star zip across a screen divided into 100 squares. Clicking on the square that lit up most intensely was the rule of the game, and it earned them a real monetary reward.
So far, so straightforward. But the researchers added a little temptation to the mix. Participants could pocket some extra cash if they selected squares farther to the right. This created a clear conflict between following the rule and helping themselves.
Then came the twist. After making their initial selection, volunteers were shown how a previous participant had acted and whether they had followed the rule, broken it slightly or committed a major violation. They were also shown the political affiliation of this anonymous person before being asked to make a second choice.
The contagious nature of bad behavior
So did people play it straight or indulge in a little rule-breaking?
The study, published in Proceedings of the Royal Society B: Biological Sciences, found that nearly a quarter of initial choices (23%) involved breaking the rule to earn more cash. But things soon took a turn for the worse.
Bad behavior proved contagious. Watching someone commit a major rule violation caused a substantial increase in rule-breaking, especially when that rule-breaker belonged to the participant's own political party.
However, observing someone play strictly by the rules did almost nothing to inspire better behaviour. Good behaviour had very little influence.
[What?!]
Part 1
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